Bright Health Insurance Campaign in Chicago’s Polish American Media
Ingressus introduced a new health insurance player to the Polish American market with media buying, translations, radio spots, voice overs and radio interviews.
Bright Health Insurance Group, a new client on the Polish American market has chosen our agency to design and run their introductory campaign in the Polish American media. The goal of the campaign was to introduce a new health insurance player and encourage potential clients to check their plan options and competitive premium pricing.
Our services included: media buying in local newspapers and radio programs, translations of client’s marketing materials, recording radio spots, voice overs, coordinating radio interviews for local bilingual sales representatives and social media
- Regions: Chicago metro area
- Marketing Reach: 200,000 – 250,000
- Media Vehicles: radio, newspapers, digital newspapers, social media
